Author: confusedgenius

seo strategy creation

Complete Guide to Landing Pages

SEO strategy creation: Landing pages have become essential for businesses and marketers looking to convert website visitors into customers in today’s digital age. A landing page is a self-contained web page created precisely for a marketing or advertising campaign. Its goal is to persuade visitors to do something, such as sign up for a newsletter, […]

SEO strategy creation

How To Define Your Target Audience for SEO

This piece discusses identifying your target market for SEO, including market research, buyer persona creation, keyword research, and ongoing plan optimization for SEO strategy creation. What is a Target Audience in SEO strategy creation? It’s critical to comprehend a target audience before learning how to define one for SEO purposes. The population that is most […]

google ads

Google Ads Statistics: 57+ Google AdWords Statistics [2023]

Welcome to our blog post on Google Ads Statistics for 2023! As the world’s largest search engine, Google has become an essential platform for businesses to reach their target audience through advertising. With over 246 million unique monthly visitors, Google Ads offers a vast potential reach for advertisers. However, advertising success is not just about […]

The Ultimate Guide to Google Ads [Examples]

Google Ads, previously known as Google AdWords, is a pay-per-click platform for advertising that allows companies to place ads on Google’s search engine results pages and other websites and apps that are part of the Google Display Network. Ads allow businesses to reach a massive audience and drive valuable website traffic. However, setting up and […]

google ads

Evaluating ad performance on the Search Network

The Search Network is a popular advertising platform that allows companies to display their google ads on SERPs (Search Engine Results Pages)  when users search for specific keywords. It is a highly effective way to reach potential customers actively looking for products or services related to your business. However, more than simply running ads on […]

google ads

How Does Google AdWords Work? The Basics of Google Ads

Understanding Google Ads To understand how Google Ads works, it is essential to understand what it is and the different types of ads available. Google Ads is an online platform for advertising that allows businesses to display ads to potential customers when they search for products or services related to their business on Google. The […]

google ads

A Starter Guide to Google Ads Manager Accounts

Google Ads is a powerful tool for marketing that businesses of all sizes can use. Still, keeping up with ads can be challenging for large companies, especially those that run many campaigns on many different accounts. When you have tens of different dashboards open in different tabs, putting together a picture of your marketing activities […]

campaign management

9 Types Of Email Marketing You Should Be Sending

Email marketing has become integral to any successful digital marketing strategy for campaign management. It offers businesses a direct and cost-effective way to connect with their audience and achieve their marketing goals. But with so many types of emails, deciding which ones to send can be overwhelming. This blog will explore nine email marketing types […]

How many marketers does it take to screw in a light bulb?

None — they’ve automated it.

How many marketers does it take to change a light bulb?

It isn’t too late to make this neon instead, is it?