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The Ultimate Guide to Google Ads [Examples]

Google Ads, previously known as Google AdWords, is a pay-per-click platform for advertising that allows companies to place ads on Google’s search engine results pages and other websites and apps that are part of the Google Display Network. Ads allow businesses to reach a massive audience and drive valuable website traffic. However, setting up and […]

google ads

Evaluating ad performance on the Search Network

The Search Network is a popular advertising platform that allows companies to display their google ads on SERPs (Search Engine Results Pages)  when users search for specific keywords. It is a highly effective way to reach potential customers actively looking for products or services related to your business. However, more than simply running ads on […]

google ads

How Does Google AdWords Work? The Basics of Google Ads

Understanding Google Ads To understand how Google Ads works, it is essential to understand what it is and the different types of ads available. Google Ads is an online platform for advertising that allows businesses to display ads to potential customers when they search for products or services related to their business on Google. The […]

How many marketers does it take to screw in a light bulb?

None — they’ve automated it.

How many marketers does it take to change a light bulb?

It isn’t too late to make this neon instead, is it?