The Facebook marketing ad platform was made so that advertisers can reach people on all of Facebook’s sites simultaneously, including Facebook Audience Network, Marketplace, Instagram, Whatsapp, Messenger, and Facebook. If your current marketing efforts aren’t getting you the desired results, think enough about tier demographics, target audience, or budgetary constraints. You can do less work for yourself by using one of the many top Facebook advertising tools on the market. These tools will also help you plan how to run your marketing campaigns that aren’t what you hoped for, and you should try out the Facebook Ads strategy. In this blog, you will learn about the best Facebook marketing strategy tools on the market and how important they are for getting more customers to your business. 

9 Facebook Marketing Advertising Tools That’ll Save You Time and Money

Facebook Marketing tool #1 – Qwaya

Qwaya is an excellent program that businesses should use with more than one person in charge of social media. This is possible because the system lets more than one person log in with the same account. You can make your campaigns from the future in the app, just like you can with Facebook’s own manager. Analytics are available, but they don’t just look at Facebook’s numbers. Instead, your google analytics account information is added. Qwaya can help you place bids for advertising space and figure out when it’s time to stop a campaign. You can also save ads outside of the platform by creating a URL. This is an extra function. They’ll let you plan ads and even train you to create a whole new campaign from one central location. One fantastic way to save time and money when using Qwaya is to run simulations based on sample audiences before you post anything. This is one of Qwaya’s excellent features. 

Facebook Marketing tool #2 – AdEspresso

Do you like working with an ad manager who works directly with many advertising vendors? If this is the case, you should look into AdEspresso. This is because they work with services powered by Google and our advertising partners with Facebook and Instagram. This gives you a wide range of options for where to put your AdEspresso, and has a lot of experience with Pay-per-click ads. You can choose how much you want to bid for a spot on Facebook or Instagram. But you should check out AdEspresso’s A/B testing before you get to that point. Before you give any money to a marketing company, you can use this great feature to help you figure out which marketing strategy has the best chance of working. One of the many benefits of using AdEspresso is that it allows you to work well with your staff and your customers. One thing that makes AdEspresso stand out is how easy it is for a business owner to use.

Facebook Marketing tool #3 – Adstage

Do you want excellent information to help you figure out how well your campaign is doing? This is one of the best things about Adstage, which promises to let you manage your ads in one place. They will help you talk to customers about the success of their advertising campaign in the same way that other tools do. This management tool can also use Google Sheets to organize data and connect to many advertising providers, which can help you get the most out of each ad placement.

Facebook Marketing tool #4 – Pagemodo

Pagemodo is well-known as a place to find Facebook apps and contests. Did you know that they also have an easy-to-use solution for Facebook ads? Their design tools are easy to use, they make it much easier to target, and the analytics they give can be used in real life. But that’s not where the story ends. Pagemodo is an excellent tool for advertisers who want to make their Facebook fan or company page stand out. Even if you wish to use them as a tool to create Facebook ads, they give you a lot of different themes and branding options that will make your ads stand out. On the other hand, Pagemodo has a lot of options that can help you get more people to like and follow your Facebook page.

Facebook Marketing tool #5 – AdRoll

AdRoll is an excellent tool for turning good first impressions into the sales that your business needs. The most important part of retargeting campaigns is the browser cookie. After putting a cookie on a user’s browser, you can show your ads on other websites the user visits. AdRoll says that they have contracts with a large number of ad vendors, which gives you more options for where to put your ads than just Facebook. AdRoll’s business model is built around artificial intelligence (AI). Computers decide what ads to put where and what ads to put there. Just give AdRoll a budget, and it will start working right away.

Facebook Marketing tool #6 – Perfect Audience

When using Perfect Audience’s services, you can retarget on more than just PCs. In fact, they point out that they can reach out to the same customer again, no matter which of their devices the customer is using at the time. They can do this retargeting not only on your main website but also on other channels. Some ways they can reach your customers are through Facebook, Twitter, and Shopify ads. Because this service is so flexible, you can use it to make your ads work better and reach a broader range of potential customers with your brand message.

Facebook Marketing tool #7 – Connectio

In a word, the Connectio automation tool helps you make more money with Facebook ads by using Facebook’s own artificial intelligence (AI) features. For example, technology can identify which ads aren’t doing their jobs well and remove them. They’ll also let you know what’s wrong with your advertising campaign, which will save you time when it comes to managing your ads. Because they use Facebook’s infrastructure, this product can only be used on Facebook. On the other hand, when you think about how many Facebook ads you post every week, it’s a big chunk of your total advertising budget.

Facebook Marketing tool #8 – RevealBot

RevealBot is an excellent choice for people who want to do more than automate their Facebook ads. RevealBot works with platforms from Facebook, Snapchat, and Google, as well as those from Facebook. The main goal of a RevealBot-managed campaign is to reduce how much money is spent on ads that don’t get the desired results. They do this by helping you create rules for the ads. For example, ads that don’t get as many clicks as you’d like can be taken down and replaced with ones that are more in line with your ideas. This frees up your time so you can plan more campaigns or make that tremendous new ad even better, and it also lets you spend your advertising money more wisely. RevealBot can give you detailed automated reports on what works and what doesn’t, which will please you because it has so many advanced features.

Facebook Marketing tool #9 – Facebook Ads Library

Because it puts openness ahead of usability, the Facebook ads library is an exciting piece of software to have on hand. Even so, it has the potential to be a handy tool because it has a database that users can look through to find out which ads are being shown on Facebook right now. With this program, you’ll be able to determine which ads are typical, which are unique, and a lot more. In this way, you can use it to do market research and find ideas for services and products that fit your sector or niche.

In addition to your other marketing tools, you should look into the advertising campaigns of your biggest competitors (or competitors). The Facebook ads library is one of the easiest-to-use and most effective ways to advertise on Facebook. This is because it lets people look at the advertising campaigns that other social media accounts are running and figure out how they can make money off of the work and strategies of others.

Confused Genius

If you are about to plan your next advertising campaign, contact Confused Genius on advertising tools and how to take your marketing to the next level. By contacting Confused Genius; you can take the first step towards growing your business. Follow us on instagram for digital marketing tips.